Visual Merchandising Logistics for a High-End Retail Displays
Project Brief: Redefining Retail Displays
Momentous was chosen for our expertise in visual merchandising logistics to handle a sophisticated project for a high-end perfume brand. The assignment involved the import, storage, and installation of exclusive display materials from Brazil to a renowned retail space in central London.
Momentous is well-known for its professional logistic skills within the retail sector, especially in London. In this case study, we outline the challenges encountered and the strategies we employed to ensure that this large visual merchandising display for a luxury perfume brand was imported, delivered, installed, and removed without any issues or delays.
Imports & Custom Clearance
The project began with the task of importing the highquality display materials from Brazil. Our skilled team managed all aspects of the customs clearance process, ensuring a smooth and timely entry into the UK without any regulatory hiccups.
Warehouse & Inspection
Upon arrival, the items were delivered to our secure warehouse where each piece underwent a thorough inspection. This step was crucial to ensure all components arrived in perfect condition and matched the client’s specifications, prior to installation.
Night Delivery
To minimise disruption in the retail environment, all items were delivered to the site during off-hours. This strategic planning allowed for efficient use of time and resources and ensured that the display could be installed on time.
Unforeseen Challenges
The project encountered a significant hurdle when the client’s contractor failed to reach the UK on time due to logistical issues, halting all on-site work. Momentous quickly adapted to the situation, providing additional manpower and logistical support to unload the contractor’s vehicles and keep the project timeline intact.
Cleanup and Debris Removal
Post-event, our logistics team returned to efficiently remove all display materials, repacking them meticulously for first storage, prior to transportation to the next venue, ensuring all items were accounted for and undamaged.
The Result
Momentous’ attention to detail and ability to dynamically adapt on-site ensured that this perfume brand’s display was flawlessly set up on schedule, despite the complex logistics. The client and retailer were both equally pleased with our meticulous planning and execution of the installation and removal of this large visual merchandising display.
Find Out More
At Momentous, we’re passionate about delivering incredible interior installations for the hospitality industry. Contact us to find out more and receive a free quote.
